Glen Gardner & Associates

Multi-Platform Creative That Gets Results
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What Do We Do?
Glen Gardner and Associates is a firm that has a proven track record in getting results for clients. We are experts in using both new and traditional technologies to help companies reach their goals. GG&A has 35 years of experience in helping businesses maximize their marketing and sales budgets by crafting creative concepts that work across many platforms.

Glen Gardner developed some of the first media web sites in the world. He was also one of the first to build independent streamed audio Internet radio stations. GG&A can develop programs that use the strength of new media to augment traditional media plans. That includes streamed video, streamed audio, database loyalty programs, on-line contesting and Web 2.0.

Glen Gardner is a pioneer in helping develop database loyalty programs that are designed to motivate specific consumer behavior. These programs have been successfully implemented across the United States, Canada and the UK.

GG&A also consults sales departments and organizations on how to better use the creative process and these technologies to get superior results for their clients.

Our Mission

GG&A believes that the selling process is not a "war." There are no pitched battles and there certainly should be no loser in the process. Our systems and strategies are designed around a unique selling concept that is a collaboration.

By nature, most selling systems are confrontational. Try to get a client or consumer to do something they would rather not. At GG&A our system revolves around the concept of helping the consumer or client. If you help them, you never have to "sell" them.

Please take a moment or two to browse through the site and learn more about how we have helped clients realize their goals.

The Public News Service

 

GG&A is proud to be associated with The Public News Service. Under the PNS banner, GG&A operates the Wisconsin News Connection. The company provides a wide range of news in the public interest to radio, newspapers and web sites across the country.

 


Glen Gardner & Associates
608-345-5291
800-881-9146 (fax)
email

Madison YourNews.com Publisher  

GG&A has been designated the exclusive publisher of YourNews.com in Dane County, Wisconsin. This new on-line news platform is a true web 2.0 application that makes every resident of the county a possible contributor. GG&A helped develop the ZIPTARGET marketing plan that allows advertisers to target specific zip codes for as little as three cents an impression.

 

Each Dane County zip code has its own YourNews edition. This new platform employs some of the most powerful target marketing technology available. No waste, measureable, affordable and growing every day.

 

To find out more about YourNews.com and for rates, contact GG&A at 608-345-5291 or email us today.